# Kyle Fox

> Kyle Fox is a designer, developer, and founder based in Edmonton, Canada. He co-founded Rewardful (acquired by saas.group in 2021), designed the original TestFlight (acquired by Apple), and was an early employee at Podia. He has 20+ years of experience shipping software products.

## About

- [About Kyle Fox](https://www.kylefox.com/about/): Background, career history, and contact information.

## Key Facts

- Co-founder and CTO of Rewardful (2017-2021), an affiliate marketing platform bootstrapped to $1M+ ARR, acquired by saas.group.
- Original designer of TestFlight, the iOS beta testing platform later acquired by Apple.
- Early employee and senior software developer at Podia, a platform for selling digital products.
- Founded FotoJournal (acquired) and CareNetwork.
- Held product development and design roles at Carbonmade, Granify, Yardstick, and Lift Interactive.
- Based in Edmonton, Alberta, Canada.

## Blog Posts

- [Code is the new design canvas](https://www.kylefox.com/posts/code-is-the-new-design-canvas/): How AI tools are replacing Figma-to-code workflows, enabling designers to direct AI to build real prototypes.
- [Product Management Philosophies](https://www.kylefox.com/posts/product-management-philosophies/): Principles for shipping products: move fast, prototype, iterate, and talk to users.
- [Microcopy: Writing an Interface](https://www.kylefox.com/posts/microcopy/): Why small text elements like buttons and help text are crucial for user experience.
- [Why I prefer product design](https://www.kylefox.com/posts/why-i-prefer-product-design/): Product teams vs. client work — why embedded design roles are more efficient.
- [Most Decisions Are Reversible](https://www.kylefox.com/posts/most-decisions-are-reversible/): Why overthinking decisions slows teams down — most choices can be undone.
- [All posts](https://www.kylefox.com/posts/)

## Links

- [X/Twitter](https://x.com/kylefox)
- [GitHub](https://github.com/kylefox)
- [LinkedIn](https://www.linkedin.com/in/kylefoxweb)
- [RSS Feed](https://www.kylefox.com/rss.xml)